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A short definition of blogging:
A "blog" (derived from the term "web log") is basically just a website -- with two key differences:
First, it's extremely easy to add information to it. A blog is like an online journal, so you just log in, type what happened today, post it, and you're done!
Second (this is the really cool part) you can add a simple little feature that automatically tells a whole bunch of other websites that you've made an update to your blog -- every time you make a change!
Blogging has actually been around since the 1990s. However, it didn't start to gain popularity until 2003, when mighty Google got involved...
These days, getting a #1 ranking in the search engines is MUCH more difficult.
There are literally BILLIONS of competing websites, so until blogs came along recently, you only had two options for guaranteeing yourself a #1 ranking in the search engines (FAST):
In the OLD days, you only had TWO choices:
#1 You could buy your way to the top with pay-per-click campaigns (this strategy is effective and fast, but obviously, it eats away at your bottom-line profits!)...
#2 Or, you could spend thousands of dollars on search engine optimization (SEO) specialists, and get them to do all the grunt work for you.
But in this case, it could take MONTHS before you see any results... and even then, with all that money invested, your results still aren't guaranteed!
Fortunately, thanks to blogging, there's now a BETTER option.
Using a blog to advertise a business is also a great tool that anyone can do with ease.
Take me for example I created 3 very popular Dog Training related websites (seen below) and promote them for free using my blog.
Anyone can set up a blog and use them to earn an extra income either promoting affiliate programs or your own product.
One thing is for certain if you are not using a blog or not using it to it's full potential you are missing out on a great opportunity.
Robert Bercume
http://www.marketingtips.com/trafficsecrets/t/818357
About the Author
Robert Bercume is the creator of 3 Very Popular Dog Training Websites http://www.PuppyTipster.com, http://www.SimpleDogTraining.com, and http://www.Dog-Training-Sites.com. Helping thousands of dog owners worldwide with their Dog or Puppy Training needs. Robert is also considered a Marketing Guru helping fellow affiliates get started and succeed with their own online ventures.